Jesse Taylor

Process over charisma. I sell on structured discovery, not demo theater. Before a prospect ever sees the product, I want agreement on the problem, its quantified cost, and who has to say yes. I run mutual action plans on every serious deal — a joint project plan, built backward from the customer's go-live date — so urgency is real rather than manufactured. When the groundwork is right, deals move fast: I've closed a $70K contract in five days.

Pipeline is my responsibility. I started my career doing 100% cold outbound into enterprise companies, and I've never stopped generating my own pipeline. Calls, walk-ins, conferences with pre-booked meetings, and outreach creative enough to get answered. Roughly half of my closed revenue comes from deals I sourced myself.

Sales is a craft, and I study it. I work with an executive sales coach every week — reviewing real calls, deal strategy, and discovery technique the way an athlete reviews film. I've also built my own tooling with Claude: a deal tracker that scores opportunities against my qualification framework, and a daily automation that reports my pipeline metrics every morning.

The sale isn't done at signature. AI products that don't get adopted become shelfware, and shelfware churns. I stay involved through implementation — on-site trainings, stakeholder alignment, change management — because I'm selling an outcome, not a contract.